{"id":2109,"date":"2016-02-22T17:11:32","date_gmt":"2016-02-22T17:11:32","guid":{"rendered":"http:\/\/www.firstfinancialsecurity.com\/?p=2109"},"modified":"2020-09-28T16:28:41","modified_gmt":"2020-09-28T16:28:41","slug":"join-fee-lowered","status":"publish","type":"post","link":"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/2016\/02\/22\/join-fee-lowered\/","title":{"rendered":"First Financial Security, Inc. Lowers Join Fee to $10"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">New $10 Join Fee; Same Great FFS Opportunity<\/h3>\n\n\n\n<p>At its recent <a href=\"http:\/\/www.firstfinancialsecurity.com\/jump-start-2016-big-announcements\/\">Jump Start 2016<\/a> event, Feb. 5-6 at the Marriott Atlanta Airport Hotel, First Financial Security, Inc. <a href=\"http:\/\/www.firstfinancialsecurity.com\/about-first-financial-security\/leadership-team\/phil-gerlicher-ceo\/\">Co-CEO Phil Gerlicher<\/a> announced that the 10-year-old national brokerage agency was reducing its join fee from $125 to $10. With the $10 join fee, new associates will enjoy the same features that were offered at the $125 price \u2013 access to an agent back office website, ability to create their own website, the power to leverage FFS\u2019 marketing and branding strength, and opportunities for training and mentoring.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2020\/09\/Jump-Start-2016-Phil-Gerlicher-CEO-First-Financial-Security-Inc.-Changing-the-Face-of-Insurance1-150x150-1.jpg\" alt=\"\" class=\"wp-image-6843\" srcset=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2020\/09\/Jump-Start-2016-Phil-Gerlicher-CEO-First-Financial-Security-Inc.-Changing-the-Face-of-Insurance1-150x150-1.jpg 150w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2020\/09\/Jump-Start-2016-Phil-Gerlicher-CEO-First-Financial-Security-Inc.-Changing-the-Face-of-Insurance1-150x150-1-45x45.jpg 45w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2020\/09\/Jump-Start-2016-Phil-Gerlicher-CEO-First-Financial-Security-Inc.-Changing-the-Face-of-Insurance1-150x150-1-100x100.jpg 100w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/figure><\/div>\n\n\n\n<p>First Financial Security decided to take the bold step of keeping the fee at the lower price because it would help the organization achieve one of the major tenets of its <a href=\"http:\/\/www.firstfinancialsecurity.com\/about-first-financial-security\/changing-the-face-of-insurance\/\">Changing the Face of Insurance<\/a>\u00ae campaign \u2013 opening up the industry to all people.<\/p>\n\n\n\n<p>\u201cThe $10 join fee is affordable for most people and it will encourage those who are interested in a career in the financial services industry to try it out,\u201d Phil said. \u201cThere have always been barriers to entry that have made it difficult for many people who would like to work in the industry to do so. The $10 join fee effectively begins breaking down those barriers.\u201d<\/p>\n\n\n\n<p>First Financial Security introduced the Changing the Face of Insurance campaign at its <a href=\"https:\/\/www.youtube.com\/watch?v=0kro1DXOveI\" target=\"_blank\" rel=\"noopener noreferrer\">Leaders Convention 2015<\/a>. The organization, its field force and home office employees are committed to working together to affect change in three areas of the industry \u2013 by whom insurance is sold, to whom it\u2019s sold and how it\u2019s sold.<\/p>\n\n\n\n<p>One of the reasons that First Financial Security decided to undertake this campaign is the insurance industry\u2019s failure to respond to the needs of a changing America. For more than a decade, the industry has been battling a rapidly aging workforce \u2013 the average age of today\u2019s insurance agent is mid-to-late 50s<sup>1<\/sup> \u2013&nbsp; as well as, perceptions that it is exclusive, elitist, boring, and more interested in profits over people. The industry has done little to counter these perceptions.<\/p>\n\n\n\n<p>\u201cThe world has changed greatly in the 30 years I\u2019ve been in the industry,\u201d Phil explained. \u201cUnfortunately, the insurance and financial services industries have been slow to keep up with the economic and societal challenges faced by many Americans today.<\/p>\n\n\n\n<p>\u201cWhen I look at our field force, I see a reflection of America today. Our associates come from all walks of life, all cultures, all backgrounds, and all corners of the country and world. If the industry is going to positively impact people\u2019s lives, then they have to recognize the shifts in America\u2019s demographics<sup>2<\/sup> and economic situations, and respond in kind. This means opening the industry to diversity and inclusivity, placing emphasis on <a href=\"http:\/\/www.firstfinancialsecurity.com\/first-financial-security-inc-community-outreach\/\" target=\"_blank\" rel=\"noopener noreferrer\">reaching out to underserved communities<\/a>, and ensuring that all people have access to the financial products that will help them achieve <a href=\"http:\/\/www.financialsecurityfirst.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">financial security<\/a>.\u201d<\/p>\n\n\n\n<p>By accepting a more inclusive sales force, the second of the campaign\u2019s goals \u2013 changing to whom insurance is sold \u2013 can begin to be accomplished as well. First Financial Security has firsthand experience in what can happen when a diverse sales force shares with other members of their community access to financial education and innovative financial products, as well as an entrepreneurial opportunity.<\/p>\n\n\n\n<p>\u201cThrough our long involvement with the <a href=\"http:\/\/www.firstfinancialsecurity.com\/hmong-business-partners\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hmong community<\/a> in Minnesota, California and other states, we\u2019ve witnessed the impact on a family\u2019s future when they gain the knowledge of how money works and gain access to the tools to put their money to work for them,\u201d Phil said. \u201cThis is one of the rare industries in which you can make lasting contributions to the people you serve today and for generations to come.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><a href=\"http:\/\/www.firstfinancialsecurity.com\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"110\" src=\"http:\/\/www.firstfinancialsecurity.com\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-300x110.jpg\" alt=\"Changing the F\" class=\"wp-image-2115\" srcset=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-300x110.jpg 300w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-scaled-600x220.jpg 600w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-1024x376.jpg 1024w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-768x282.jpg 768w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-1536x564.jpg 1536w, https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2016\/02\/First-Financial-Security-Inc.-Changing-the-Face-of-Insurance-Reach-all-people-Inclusivity-diversity-Life-Insurance-2048x752.jpg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>1 Brian Anderson. \u201cFacing up to an aging producer workforce.\u201d LifeHealthPro.com. Jul. 1, 2012. <a href=\"http:\/\/www.lifehealthpro.com\/2012\/07\/01\/facing-up-to-an-aging-producer-workforce\">http:\/\/www.lifehealthpro.com\/2012\/07\/01\/facing-up-to-an-aging-producer-workforce<\/a><\/p>\n\n\n\n<p><sup>2<\/sup> Rod Rishel. \u201cHow the life insurance industry will change in 2016.\u201d LifeHealthPro.com. Nov. 11, 2015. <a href=\"http:\/\/www.lifehealthpro.com\/2015\/11\/11\/how-the-life-insurance-industry-will-change-in-201?t=boomer-market&amp;slreturn=1455906130&amp;page=5&amp;page_all=1\">http:\/\/www.lifehealthpro.com\/2015\/11\/11\/how-the-life-insurance-industry-will-change-in-201?t=boomer-market&amp;slreturn=1455906130&amp;page=5&amp;page_all=1<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New $10 Join Fee; Same Great FFS Opportunity At its recent Jump Start 2016 event, Feb. 5-6 at the Marriott [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6526,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62],"tags":[58,66,90,80,61,70,73,67,63],"class_list":["post-2109","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ffs-news","tag-business-opportunity","tag-career","tag-changing-the-face-of-insurance","tag-financial-health","tag-industry-leader","tag-innovation","tag-insurance","tag-life-insurance","tag-the-ffs-opportunity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>First Financial Security, Inc. | $10 Join Fee<\/title>\r\n<meta name=\"description\" content=\"First Financial Security, Inc. lowers its join fee to $10 in honor of its 10th anniversary and in keeping with its campaign to change the face of insurance.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/2016\/02\/22\/join-fee-lowered\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"First Financial Security, Inc. | $10 Join Fee\" \/>\r\n<meta property=\"og:description\" content=\"First Financial Security, Inc. lowers its join fee to $10 in honor of its 10th anniversary and in keeping with its campaign to change the face of insurance.\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/2016\/02\/22\/join-fee-lowered\/\" \/>\r\n<meta property=\"og:site_name\" content=\"First Financial Security\" \/>\r\n<meta property=\"article:published_time\" content=\"2016-02-22T17:11:32+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2020-09-28T16:28:41+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/wp-content\/uploads\/2020\/09\/FFSNew_old-1086x422-NewsCoffeeYellow.png\" \/>\r\n\t<meta property=\"og:image:width\" content=\"1086\" \/>\r\n\t<meta property=\"og:image:height\" content=\"422\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\r\n<meta name=\"author\" content=\"IT Support\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IT Support\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/2016\/02\/22\/join-fee-lowered\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/2016\/02\/22\/join-fee-lowered\/\"},\"author\":{\"name\":\"IT Support\",\"@id\":\"https:\/\/clients.firstfinancialsecurity.com\/FFSBB\/#\/schema\/person\/aeae006fe8b1de1e8fa426ef34a81acb\"},\"headline\":\"First Financial Security, Inc. 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